The Changing Role of the Chief Financial Officer

Globally, the role of the Chief Financial Officer (CFO), sometimes referred to as the Finance Director, has transformed over the past decade due to the global financial crisis, rise of big data and the impact of social and digital media.

Traditionally, the CFO role entailed supervising, managing and engaging the work of the financial controller, credit manager and insurance manager, and duties including managing investments, analysing expenses and tracking regulatory trends. All pretty challenging tasks in themselves but the expectations of the Chief Executive Officer (CEO) and indeed the Board of Directors (“Board”) of the CFOs require that the focus of the role will need to change.

Organisations are in a state of continuous change, and the CFO needs understanding and experience beyond the basic finance function to identify areas for growth and operational excellence across all business domains. This requires a range of skills, from the foundation and basics of the finance function to a strategic level focusing on the outside world.

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Please download The Changing Role of the Chief Financial Officer

David Mbatha is an Associate Director with KPMG Advisory Services Limited ( The views and opinions are those of the author and do not necessarily represent the views and opinions of KPMG


About Femi Oke

Relentless passion for creativity and digital acumen to help a professional services firm thrive in the digital space. Femi is an individual with a rich experience on regional African knowledge, its diverse business culture and he understands the continent’s economic drive. He thrives on selfless service and lasting mutually beneficial relationships with colleagues and especially clients encountered in the course of his duties. He is creative, practical and self-motivated with business judgement in corporate, brand and strategic communications, social, digital & traditional media and executive profiling. Roles in the firm include New Media, Digital Communication, Corporate Communication, executive profiling and Brand Management execution. Working on the multi-million dollar Africa high growth market project stands out for femi; besides this, managing all KPMG’s digital communication for the World Economic Forum on Africa is another project that gives him great delight. Femi holds a Masters Degree in Global Marketing from the University of Liverpool.


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